Digital Intelligence

Online gaming and esports are each playing a significant role in keeping the world sane and connected during the Coronavirus pandemic. And each will likely continue to do so in the post-COVID, contact-shy world. Where do brands fit in this new paradigm? In a landscape where the focus has shifted …

Brands need to make every dollar count, given the financial impact of COVID-19 and the uncertainty of the global economic outlook. Data-driven strategies have a better chance of success and a higher ROI. According to a survey of 500 analytics and business professionals, 94% say data analytics is important to …